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Evolution21

Video production at a trade fair for an international campaign

Services
Photography
Campaign
Videography
Evolution21
Introduction

Evolution21 is a Belgian furniture studio, founded by Karine Bonjean and her sons Laurens and Anthony. The family business creates distinctive furniture with a strong focus on fabrics, shapes, craftsmanship and refined details.

https://kishovantricht.com/wp-content/uploads/shanesayers-media/780f7d50da-Senses-expertise-drip.webm
https://kishovantricht.com/wp-content/uploads/shanesayers-media/780f7d50da-Senses-expertise-drip.webm
https://kishovantricht.com/wp-content/uploads/shanesayers-media/c7f3460d3a-Senses-slider.webm
https://kishovantricht.com/wp-content/uploads/shanesayers-media/128981c3ad-Senses-drip-1.webm
https://kishovantricht.com/wp-content/uploads/shanesayers-media/8c5749860d-Senses-home-load.webm

The challenge

The challenge was to translate Evolution21’s character into visual content that felt just as refined and distinctive as the furniture itself. The content needed to capture the brand’s personality and be strong enough to represent the brand internationally.

My approach & role

I created the visual content for Evolution21, from concept and creative direction to production. Together with the team, we brought the brand to life in Antwerp's historic Handelsbeurs, with a series of videos later shown at Salone del Mobile 2022 in Milan.

Evolution21
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What I did

I built the site from scratch, weaving in numerous interactions - from an elaborate hero animation, to text effects, CMS sliders with 3D-tilt, floating petals, cheeky monkeys and more.

This site build was not without obstacles; the most challenging part of this project was finding the right balance - meeting the client's expectations while not overloading the site with an eclectic mix of effects.

call me, baby

Got something in mind? A website, branding,
campaign, or just something that needs to look better?

Send me what you need. I'll think along, move fast, and let you know what's possible.